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In this edition, we take a little time to break down the concept of affiliate marketing from a stand point of a real estate wholesaler. You would be leaving a lot of money on the table if you don't add affiliate marketing to what you do.
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“Hey Ola… I hear you mention affiliate marketing quite a bit in your other videos… can you explain a bit what that means with regards to my wholesaling business and in general?”
I want to tell you a story to break down affiliate marketing and why you must leverage it in your business. Let's get into it.
Cashflow is king. The biggest money I've made in any single day is $82,000. I launched my business in 2005 and I went full time in October 2006. Between 2005 and 2008 I averaged $30,000 to $40,000 per month.
It was cool to make big lump sum money like this back then but it dried up pretty quickly when recession hit badly in 2008 and 2009. If I was leveraging cashflow in my business, it won't be as painful.
This concept is also supports the motion that you should always have multiple streams of income in your business. Everything is cyclical in life. Therefore you are better off positioning yourself for sustainability especially during rainy days. That's where affiliate marketing came in for me in February of 2009.
The previous 3 years had been extremely successful and I was feeling invisible. I thought I figured it all out until Bear Sterns and Lehman Brothers collapsed. Then I had an epiphany.
Real estate and high ticket transactions are often initiated by big life changing decisions. Therefore any vulnerability in the economy affects this type of transactions first. If I was going to continue to build businesses, it was have a balance of low and high ticket transaction.
There are transactions that have to happen everyday either the economy is robust or not. People will drink Coca Cola in good or bad economy. They will get haircuts either way.
So affiliate marketing as I discovered in February 2009 came into my life to fulfill this part of my new discovery. I am able to sell low to high ticket products that thrives in any economy atmosphere.
The best part is that I didn't have to create the product. All I had to do is select a product from platforms such as clickbank.com or clicksure.com, grab an affiliate custom URL link and promote it.
When sales are made from your promotion, they are tracked automatically to you and you earn commissions. You do not have to worry about delivery or fulfillment.
So from the stand point of a real estate wholesaler, I had to wait for every deal to close for revenue to be created. When I added affiliate marketing to the equation, I am the able to create revenue with or without closing a deal.
As an entrepreneur, your primary driving force for your business is leads generation. 80% of your revenue is coming from 20% of the leads.
With affiliate marketing, you are able to make money even if no one joins or buy your core big ticket deals. You would be creating lots of content that attracts tons of deals but you'd also have varieties of related products to offer your ever growing audience.
This is not about spamming affiliate links everywhere. There is method and strategy behind the business model. I cover it in a little bit more step by step form in my class.
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ABOUT YOUR HOST ::::|
Ola "Tux" Abitogun is the Creator of myEmpirePRO. He became a FULL TIME entrepreneur in October 2006.
He is a computer engineer and an engineering management graduate from New Jersey Institute of Technology; (NJIT) class of 2004/5. He was born in Dallas Texas and raised in Nigeria by his Nigerian parents. He considers himself a proud Nigerian American.
Today, he is a marketing addict, trainer, marketing and business consultant, real estate investor and all around serial entrepreneur. Most importantly, he is husband and father to their 2 Boys. The professional work he is mostly proud of is personally helping 1,000+ entrepreneurs around the world reach greater heights in their careers.
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