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An easy answer would be that it depends on where your ideal prospects are hanging out. However in this edition, I get a little deeper into the list of social media marketing platforms that I use and for what purpose.
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On Television, there are 3 main networks; ABC, NBC and CBS. For most people, you do not need to spread your resources between more than 3 - 4 social media networks also.
The truth is this. It's not about how much time you spend on social media. It's always about how you leverage the difference social media marketing platforms. 'Leverage' is the keyword.
I use many of them strictly for presence and syndication of my content. But I use a few of them for creating, publishing, connecting with prospects and more. I want to go through and share how I use them.
I use Facebook in 2 different ways. The 1st is my personal profile that I primarily use to connect with people in private messages. Once a prospect adds me as friend, they are able to send me private message and I love responding to them.
I do post some content on my personal Facebook profile wall but it has limited visibility due to the way the newsfeed algorithm is setup. If people don't engage with the post with likes, shares and comments, the newsfeed tend to show less of the posts.
I chose not to invest my resources in manipulating this type of visibility. My style is that good and consistent content is good enough. It has been good enough in creating R.O.I at infinity.
Th 2nd way that I use Facebook is through my fan page which has a little less than 50,000 fans. I use it to advertise premium offers to my audience with Facebook pay per click advertising.
I also publish my videos on there with Facebook live broadcast. It allows me to build a list of viewers so I can again retarget and remarket more valuable content to them therefore building my community and the movement.
I use YouTube as a primary hub for publishing on the internet. I love doing that because YouTube is the 2nd largest search engine in the internet. I create content that serves what my ideal prospects are searching for.
With search engine optimization capacity of YouTube, I do not have to force being interesting, I do not have to have girls and cars in my videos like Tai Lopez and I do not have to be funny like Grant Cardone.
I also use a software called the Followliker to find and connect with prospects in my target market on Instagram. Check out FollowLiker here at this link:
Anyone can create value. That's what's I've focused on and the algorithm has given my business for the past 10 years its own fair share in revenue and profits. I focus on being me so I never get burnt out. I get to simply outwork my competition without feeling like working.
As for automated social media marketing software, I used hootsuite in the past. However, I presently use Social Jukebox and you can find it here. It does 100% of my social media distribution in complete automation.
If you want to learn how I use social media to generate free traffic, free leads and endless signups in my business for life, reserve a seat in my next free class at this link:
ABOUT YOUR HOST ::::|
Ola "Tux" Abitogun is the Creator of myEmpirePRO. He became a FULL TIME entrepreneur in October 2006.
He is a computer engineer and an engineering management graduate from New Jersey Institute of Technology; (NJIT) class of 2004/5. He was born in Dallas Texas and raised in Nigeria by his Nigerian parents. He considers himself a proud Nigerian American.
Today, he is a marketing addict, trainer, marketing and business consultant, real estate investor and all around serial entrepreneur. Most importantly, he is husband and father to their 2 Boys. The professional work he is mostly proud of is personally helping 1,000+ entrepreneurs around the world reach greater heights in their careers.
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